Cherie Sohnen-Moe is an author, business coach and international workshop leader. She has been a successful business owner since 1978. Before shifting her focus to education and coaching, she was in private practice for many years as a massage and holistic health practitioner. She has served as a faculty member at the Desert Institute of Healing Arts, the Arizona School of Acupuncture and Oriental Medicine, and was an adjunct professor at Clayton College of Natural Health. Her classes at the past two YogaHub Conferences received rave reviews.
Cherie has written more than 100 articles that have been published in over 15 national and international magazines. She is the author of the book “Business Mastery”. It is in its fourth edition, has sold more than 360,000 copies to date, and is recommended by more than 1,300 healing arts associations and schools worldwide (with 600+ schools requiring it as text). Cherie is also the author of “Present Yourself Powerfully” and “The Art of Teaching”. She is the co-author of “The Ethics of Touch, which is used in more than 800 schools and associations, with 300+ requiring it as text.
Cherie holds a degree in psychology from UCLA and has extensive experience in the areas of business management, training, and creative problem-solving, which combine well with her ability to support others to achieve what they want in life.
She is active in many professional and community organizations and is currently on the board of The Alliance for Massage Therapy Education (AFMTE). Among her honors, she has received the Distinguished Service Award and the Professional Achievement Award from the American Society for Training and Development (ASTD), as well as the Outstanding Instructor Award at the Desert Institute of the Healing Arts. She is also listed in several editions of “Who’s Who”. Cherie lives in Tucson, Arizona with her husband, Jim, and their dog, Cinder.